Isabel’s gluten free gravy granules discontinued

Dear valued customers,

As you will have noticed our gravy granules is out of stock and unfortunately this item will not be coming in stock or as part of our product range during 2019. Morrisons has delisted the item last October to pursue their own brand and as we small company we are unable to keep the gravy granules production going without the help of a large supermarket for distribution.
This is because the gravy production is very large and the shelf life quite short and we would not be able to sell the entire production before the shelf life run out.

If you shop with Morrisons and are not happy with their decision, then the best course of line would be to write to their Free From buyer at their head office in Bradford to register your complaint directly. I know that there are quite a few customers who have written to them already and if enough people do so, they may reconsider their decision.

I have tried my very best to keep the product in stock for as long as we could as we all know that this was a great product. Please accept our apologies for the inconvenience that this might cause you.



12 thoughts on “Isabel’s gluten free gravy granules discontinued

  1. Catherine Walsh says:

    I’ve contacted Morrison’s again. Two years later! I just tried their offering again and it’s truly gross. Nothing compares to Isabels gravy granules. What about Amazon? Ocado? If enough of us spread the word you might get loads of orders from there? I’d certainly write a glowing review. (Just don’t ‘improve’ on it, what you had was IT!)

    1. Isabels Free From says:

      Hi Catherine,
      Thank you very much for your lovely email. The supermarkets are unrepented about their aggressive own brand take over of the free from shelves.
      Our gravy granules was indeed superior in quality and flavour than what they are offering. Their decision did not make sense and left a lot of people scratching their heads in confusion.
      Unfortunately the gravy granules production is huge and very expensive, I wouldn’t be confident that we would manage to sell it all via Ocado and Amazon before it
      run out of date… But I agree with you, if enough people requested for the item to be made available, maybe it could happen. Thanks again for getting in touch, Isabel

Leave a Comment:

Your email address will not be published.